This week’s New Yorker hosts a compelling read by journalist, Ben Taub, titled We Have No Choice. It is a story of young Nigerian girl, Blessing, and her journey from Benin City to Europe. The article covers so many topics. or should I say inhuman situations – human trafficking, prostitution, refugee conditions, smuggling, violence, blackmail […]
312 days. Along this journey, which by no means is complete (or even close to), I’ve stumbled a million times, fallen a few hundred of those, and even failed in some versions. But somehow, I found it in myself, and through stories of others, to keep moving forward, one foot in front of the other. […]
As the year comes to a close, and we stand at the onset of yet another new one, I’m embracing a new mindset, a new direction, for a new, better me. But some of the fondest memories that make me ME will always be from my childhood, the start of my story. I don’t remember […]
A blog maybe? Better yet – an authentic blog. Something you’ll hear me say often is, “We live in an era of inauthentic authenticity.” I truly believe this – Everyone knows how to be politically correct, to say the ‘right’ things, to get the ‘right’ attention, or rather saying things that tap into the buzz […]
Pretty much. I moved to NY over 2 years ago, a young girl, shielded and linear. Most of the times I was told what to do and I simply obeyed. To be fully honest it wasn’t complete compliance, and the small remnants from each time is probably what stirred the whirlwind of changes that I […]
“SEM is the current state of marketing – with the highest ROI.” Bet you weren’t expecting a start like that? But seriously, how many times have we heard this statement, just this year! As someone whose heart beats for stories, I had never thought that when the time came for my first big job in […]
Yes. It’s true. Butterflies freak me out. And until today I could never explain why to every person who gave me this weird “Are you crazy” expression when I told them this. So why today you ask? I started watching Casey Neistat’s Vlog this morning. And boy am I hooked! So couple of weeks back, […]
Well at least in the poll taken this weekend at the FindSpark conference on Saturday. I went in for the panel discussion led by Emily Miethner, Founder and CEO of FindSpark. She along with Shira Galler, Community Outreach Manager at Wix, spoke about how social media was changing the face of digital presence for people, […]
Or the newest Gen Alpha? One thing is for sure that it’s going to get tougher. As a marketer, I’m entering this world at the most volatile time. Exciting as it is, it is also a make it or break it point for us. Traditional marketing is fading quickly to be disrupted by digital. The […]
As the semester comes to a close, I attempt to dive into the real world of digital, using new tools to adopt the visual listening approach showcasing the essentials of Digital Strategy. Take a look readers!
