State of Digital Fashion

An opinion piece on the emerging culture of digital fashion.
While retail therapy costs you more than just money today, fashion remains a predominant means of self-expression – here’s a nascent avenue that might just be the redemption of fashion for good.

Written for: Your Majesty in partnership with the genius makers at The Fabricant.

Converse Brief: Cultural Relevance for New York Millennials

The strategy is simple and true to the brand –
In every one of life’s ever-changing instances, Converse will be your constant identity.

Deliverable: 6 second YouTube bumper ad prototype